• ADVERTISING
  • DESIGN
  • TEAM
  • CONTACT
JONA ROTTING
  • ADVERTISING
  • DESIGN
  • TEAM
  • CONTACT

NS NATIONALE KINDERBOEKENRUIL

Sponsor activation for NS. My role:

- Concepting
- Art Direction
- Graphic Design
- Exhibition Design
- Scenario

Dutch Railways (NS) gives children a unique experience during event at the last day of the Children's Book week. At the station Utrecht Centraal, kids can swop their books and are entertained by a real living bookcase. Made in collaboration at Kumpany, illustratons by Emanuel Wiemans.

VU VRIJE UNIVERSITEIT

Campaign & content for VU Vrije Universiteit. My role:

- Concepting
- Art Direction
- Visual Design

Studying at the VU University means you'll have directly impact in the real world during your study. That's why we came up with the campaign 'Change your world'. I had a real blast working together with creative Cyril Chermin and the cool people at Steam on the concept and execution. Photography by Leon Hendrickx

Bar-Le-Duc ‘Le Restaurant Transparant’

Summer Activation for Bar-le-Duc. My role:
- Concept

Bar- Le-Duc is 100% transparant water in a 100% recycled bottle. We launched a pop up restaurant where people can enjoy free water and a meal. Only one catch...  you have to be 100% transparant just like Bar-le-Duc by answering on the lie detector. Otherwise they have to pay the bill. Made in collaboration with Cyril Chermin and the people at Dept Agency

ZIGGO SPONSOR ACTIVATION

Sponsor activation. My role:

- Concept
- Art Direction
- Design
- Script movie

How cool is it to play soccer as a real pro? For cable network Ziggo, sponsor of Ajax, we created a loyalty activation where Ziggo's youngest clients could win an exclusive place at the Ajax Clinic, a day where kids can play & train as football profs. The 200 kids that uploaded their face and shared their videos, were chosen as the lucky winners. At the Ajax Clinic parents were surprised with real like Ajax football scarfs with the names of their childeren. Made in collaboration at Kumpany.

VPRO NEEMT JE MEE

My role in this project:
- Concept development
- Art direction
- Graphic design & dtp

Broadcast agency VPRO makes the sunday evening special again on tv with brandnew travel documentaires from makers like: Jelle Brandt Corstius, Stine Jensen en Michael Palin. Made in collaboration at Superglue Creatives.

HEILIGE BOONTJES COFFEE

Content, branding and activation. My role:

- Concept
- Online content
- Activatie
- Art Direction
- Design

You could say Heilige Boontjes is the most honest coffee brand on the world: their coffee is not only sustainable for the coffee farmers and nature, this high quality coffee is also made by ex-criminals that have become honest hard working people as professional coffee burista's. Made at Kumpany

KOM OP VOOR KINDEROPVANG

Social Media campaign. My role in this project:

- Creative direction 
- Strategy
- Art direction
- Graphic design & dtp
- Post production
- Illustration

Due to the continious cutbacks, this awarenes campaign 'Care for day care' (Kom op voor Kinderopvang) was started to show important daycare is. With a viral, posters, infographics and content on facebook, we gathered enough followers within 3 weeks with a range of 40.000 people. And not without succes: the dutch government decided to give back 100 million on the cut backs. Made in collaboration at Superglue Creatives.

VPRO MEMBER CAMPAIGN

Through the line campaign. My role in this project:

- Creative direction
- Concept development
- Payoff
- Art direction
- Graphic design & dtp
- Post production

Campaign to become member of broadcast agency VPRO. As as result of this campaign the VPRO maintained their A-status, and recieved 40.000  new members; twice the amount of members that was our goal. Made in collaboration at Superglue Creatives.

NS KONINGSDAG

Brand Activation for NS, Dutch Railways. My role:

- Concept
- Art Direction
- Graphic Design
- Storyboard

At least 240.000 people a year, people visit Amsterdam and celebrate Kingsday But how do people prevent from getting lost in the enormous crowd? Dutch Railways NS helps them right on track with living arrows that will literrally guide them to their destination. Just follow the arrows! Made in collaboration at Kumpany
 

UITMARKT VIER CULTUUR!

Social media campaign. My role:

- Creative direction
- Strategy
- Art direction
- Graphic design & dtp

In 2012 the cultural festival the Uitmarkt celebrates their 35th anniversary. In the campaign visitors were therefore treated with unexpected shows in the shape of a real gift: celebrate culture! We did this guerrilla style and in print, resulting in 450.000 visitors of the festival. Made in collaboration at Superglue Creatives.

DELTA LLOYD BUSINESS ASSURANCE

Online campaign for Delta Lloyd. My role:

- Concepting
- Art Direction
- Graphic Design

There is no assurance for your company like this one: work without interruption when accidents arise like computer damage, fire or burglary. Delta Lloyd will take care of it within 24 hours. Made in collaboration at Kumpany

DEFENSIE

Recruitment campaign for the genie department. My role:

- Art Direction & Design
- Guidance photoshoot

Made in collaboration with Steam

UMC UTRECHT

Print campaign. My role:
- Concept development
- Art direction

The Hospital UMC Utrecht celebrates their birthday with an open day, a perfect moment for people to drop by and learn about the hospital. Made in collaboration at agency Steam.

AHF (AIDS HEALTHCARE FOUNDATION)

AHF is a non profit organisation that fights AIDS by offering free and confidential rapid HIV testing, counseling and advice for all who need it. Unique is their vinger test which tells if a person has HIV or not. But nobody knows this in the free spirited Amsterdam, time for some brand awareness! In our concept we choose for the famous amsterdam based illustrator Piet Parra to create a poster and statue to 'Give the finger' to Aids. At the Gay Parade a balloon version of the hand would attrack a lot of attention. For PR we thought it would be nice to reveal a huge statue together with Parra and the 'Night-mayor' of Amsterdam. Made in collaboration at Kumpany (not executed).

NCDO RAMPREIZEN

Social media campaign. My role

- Creative direction
- Strategy
- Art direction
- Graphic design & dtp

Awareness campaign to give insight about disasters areas. How to make people aware about disaster ares whithout being to pendantic? With a fictive travel agency, site, viral, newspaper en tickets we gathered 400.000 online visitors within a month.

Made in colloboration at Superglue Creatives for client NCDO

VAKANTIEXPERTS

Brand activation. My role:

- Concept
- Art Direction
- Design

VakantieXperts offers tailor made holidays; they 'puzzle' your wishes together to create the perfect vacation. That's why we introduced the campaign 'Puzzle your holiday', a puzzle book to win a holiday and enjoy your vacation even more. Made in colloboration at Kumpany.

NS NATIONALE KINDERBOEKENRUIL

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VU VRIJE UNIVERSITEIT

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Bar-Le-Duc ‘Le Restaurant Transparant’

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ZIGGO SPONSOR ACTIVATION

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VPRO NEEMT JE MEE

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HEILIGE BOONTJES COFFEE

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KOM OP VOOR KINDEROPVANG

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VPRO MEMBER CAMPAIGN

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NS KONINGSDAG

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UITMARKT VIER CULTUUR!

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DELTA LLOYD BUSINESS ASSURANCE

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DEFENSIE

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UMC UTRECHT

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AHF (AIDS HEALTHCARE FOUNDATION)

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NCDO RAMPREIZEN

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VAKANTIEXPERTS

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